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Position Objective
* Build and maintain strong relationships with state media, regional media and influential KOLs.
* Promote and protect the positive corporate/brand image through comprehensive messages and agile communication skills.
* Support business by developing communication plan according to aligned strategy.

Responsibilities

61 Create favorable media environment for business development
* Manage state and regional media to keep favorable relationships with them.
* Handle media enquiries or interview requests.
* Organize PR events, including press conference, offline engagement events, interviews, factory visits etc.
* Provide valuable insights on the development of media, including new trends, personnel change, restructuring etc.

61 Build positive and creditable company image, and make it a competitive advantage and a strong enabler for business growth
* Understand business priorities, support business initiatives by developing comprehensive communication plan.
* Fully leverage national events, like CDF, IBLAC and CIIE, or hot social topics to create massive buzz.
* Innovate communication contents and tools to amplify the impacts.

61 Protect company reputation and business
* Have crisis/issue management skills and can identify negative news and give alert timely.
* Mitigate the negative impact to business through efficient communication with media and KOL.

61 Develop the content engine to fuel communication
* Manage content pool to provide updated messages or information for ext. and int. communication.
* Develop communication documents, including press release, executive interviews, speeches, corporate narratives etc.