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YOUR TASKS AND RESPONSIBILITIES
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Based on channel positioning and user needs, responsible for overall in site traffic planning and operation management of content related to the ecommerce platform, such as planning, user strategy implementation in site traffic ROI CPC CTR optimization, and content optimization output suggestion.
Explore new business opportunity with expanding business to new platforms, new stores, new models with external partners to find new growth engine.
Lead brand building from account owner perspective through new product launching, nurturing and incubator new brand in across platforms.
Own the strategic partnership with both customers and partners.
Combined with the company and industry characteristics, planning and implementing in site traffic investment plan began to user targeting, real time bidding tools planning…
Planned the activation, transformation, fission and recall of in site users, and enhanced the stickiness of users, maintain and enhance the user activity through operational strategies and means;
Mined and analyzed users' habits
Expand and maintain external resource relationship network
Oversee on-site P